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Using Qualitative Action Research to Effect Change

Using Qualitative Action Research to Effect Change

von Jayakumar K. N, Sreehari Ravindranath und Sreejith Sudhakar
Softcover - 9783659644900
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Beschreibung

This work employs qualitative action research to increase the student¿s enrolment. This research extensively uses the principles of marketing psychology throughout the process of achieving the primary objective of increasing the student¿s enrolment and also tries to bring the kind of change in the culture of the department in order to retain the students. This work documents the entire process of achieving the set goals and narrates through a stage by stage approach. It presents on record how the department was able to attract incredibly higher number students to enroll in the course by meticulous planning and execution of change strategies in the department of psychology.

Implications on Student's Enrollment

Details

Verlag LAP LAMBERT Academic Publishing
Ersterscheinung 29. November 2014
Maße 22 cm x 15 cm x 0.8 cm
Gewicht 209 Gramm
Format Softcover
ISBN-13 9783659644900
Seiten 128