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University Students' Perceptions and Usage Behaviour of Mobile Media

University Students' Perceptions and Usage Behaviour of Mobile Media

von Oghogho Uyi Osazee-Odia
Softcover - 9786202052030
74,90 €
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Beschreibung

The book Mobile Media provides much exploration on how technologies are adopted, perceived and used in Nigeria society, with university students as a focus of investigation. Evidence from the qualitative and quantitative research paradigms revealed significant usage potentialities of mobile media technologies suggesting that Nigeria as a developing society is benefiting from the advanced technologies of the developed societies. The eight (8) chapters in the book is well researched, with complimentary works of other researchers in mobile media around the world. The book is therefore useful to academics and researchers in the field of media and communication, social media researchers, students, media practitioners, communication policy makers and lovers of media and communication.

Details

Verlag LAP LAMBERT Academic Publishing
Ersterscheinung 25. September 2017
Maße 22 cm x 15 cm x 1.8 cm
Gewicht 465 Gramm
Format Softcover
ISBN-13 9786202052030
Seiten 300