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TQM Practices in Service Organizations

TQM Practices in Service Organizations

von Nusrah Samat
Softcover - 9783659243615
49,00 €
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Beschreibung

TQM is always said to provide a lot of benefits to the organization. One of them is better service quality, which is crucial for service organization in satisfying customers¿ needs and wants. Also, it is said to influence the market orientation, which is important to enhance effective market and organizational performance. Furthermore, it was already established that the concept and principles underlying market orientation could improve organizational performance.

Empirical Evidence from a Developing Country

Details

Verlag LAP LAMBERT Academic Publishing
Ersterscheinung 14. September 2012
Maße 22 cm x 15 cm x 0.7 cm
Gewicht 173 Gramm
Format Softcover
ISBN-13 9783659243615
Seiten 104