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Hardcover - 9783030892319
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Beschreibung
This contributed volume introduces the innovative landscapes and business models used in tourism entrepreneurship initiatives of Portugal and Spain. It provides benchmarks for entrepreneurial initiatives covering tourism services, place-branded tourism, social networks, spiritual tourism, cross-border tourism initiatives, and tourism in low-density regions. It also provides guidelines for future strategic actions to foster rural and sustainable development in alternative tourism destinations, following the Iberian experience.
Competitive Landscapes and Innovative Business Models
Competitive Landscapes and Innovative Business Models
Details
| Verlag | Springer International Publishing |
| Ersterscheinung | 03. Februar 2023 |
| Maße | 23.5 cm x 15.5 cm |
| Gewicht | 452 Gramm |
| Format | Softcover |
| ISBN-13 | 9783030892340 |
| Auflage | 1st edition 2022 |
| Seiten | 282 |
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