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Beschreibung
This book is about words that fool us into thinking that the digital technologies we use every day are beautiful, benign, and consequence-free. The collection shows how metaphors used by Big Tech to promote digital technologies are reductive or misleading. With a commitment to social justice, the contributors rename digital technologies in order to subvert Big Tech’s branding. Each chapter discusses a specific technology, rechristening it in a way that points explicitly to the social and political harms it is associated with. The alternative vocabularies that are proposed draw attention to what these technologies bring about, providing a means of resisting Silicon Valley’s claims about what people and organisations should buy and experience.
Details
| Verlag | Springer International Publishing |
| Ersterscheinung | 21. Februar 2026 |
| Maße | 21 cm x 14.8 cm |
| Gewicht | 531 Gramm |
| Format | Hardcover |
| ISBN-13 | 9783032051547 |
| Seiten | 307 |
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