✍️ 🧑‍🦱 💚 Autor:innen verdienen bei uns doppelt. Dank euch haben sie so schon 472.549 € mehr verdient. → Mehr erfahren 💪 📚 🙏

Successful Digital Transformation Initiatives in SMEs

Successful Digital Transformation Initiatives in SMEs

von Anna Marrucci und Riccardo Rialti
Hardcover - 9783031364648
53,49 €
  • Versandkostenfrei
Auf meine Merkliste
  • Hinweis: Print on Demand. Lieferbar in 7 Tagen.
  • Lieferzeit nach Versand: ca. 1-2 Tage
  • inkl. MwSt. & Versandkosten (innerhalb Deutschlands)

Autorenfreundlich Bücher kaufen?!

Beschreibung

While it is clear that workforce involvement is fundamental for the success of digital transformation, it is also evident that insufficient attention has been paid to emerging strategies to convince employees to become involved. To do so, this book considers Relational Goods, the intersubjective and reflexive relationships existing between employees, within the DOI framework to evaluate how they influence digital transformation success alongside innovation traits, time and communication channels.

The focus for this book is SMEs, as these businesses experience greater difficulties than their larger counterparts in keeping up with the digital revolution. The authors develop the Relational Goods model to a refined DOI framework including the role of relationship and managerial support in the adoption of technologies that may transform the business. It will be of great interest to scholars and students of management, digital transformation and SMEs, as well as HRM professionals.

A Relational Goods Perspective

Details

Verlag Springer International Publishing
Ersterscheinung 23. Juli 2023
Maße 21 cm x 14.8 cm
Gewicht 253 Gramm
Format Hardcover
ISBN-13 9783031364648
Seiten 86

Herstellerinformationen +