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SOCIO-ENVIRONMENTAL MANAGEMENT AND GREEN MARKETING

SOCIO-ENVIRONMENTAL MANAGEMENT AND GREEN MARKETING

von Rebeca Formiga Figueira und Yúri Augusto Gondim
Softcover - 9786205136683
43,90 €
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Beschreibung

The environment has become one of the most urgent topics in the world. The discussion that began in the 1970s has gradually gained repercussion and is currently a cause for worldwide concern. With increasingly problematic scenarios in terms of finite natural resources and people's consumption patterns, managers need to adapt their management practices to awareness and sustainability policies. In this context, this book addresses a study applied to a Hotel Chain in Brazil. The objective is to verify the environmental and management policies that are developed in this branch of activity.

A Study in a Brazilian Hotel Chain

Details

Verlag Our Knowledge Publishing
Ersterscheinung 23. September 2022
Maße 22 cm x 15 cm x 0.4 cm
Gewicht 107 Gramm
Format Softcover
ISBN-13 9786205136683
Seiten 60