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Selecting Commercialization Strategies for Biotechnology Research

Selecting Commercialization Strategies for Biotechnology Research

von Zahra Kalatehaei
Softcover - 9783330089884
28,90 €
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Beschreibung

Development new technologies and researches are considered as a vital strategic source and they will not add value to the countries economics unless they become commercialized. So selecting a suitable commercialization strategy is considered as a strategic selection and accordingly the importance of the factors affecting this selection is more obvious. In this study, using a mix method, as well as applying agency theory; firstly, the local Factors Affecting the Selection of Iran special commercialization strategy in 41 young biotechnology companies were identified through interview and then a questionnaire was prepared integrating these factors and the factors extracted from the existing literature and was distributed among a larger sample in order to obtain the integrity. Finally, after analyzing the questionnaires, the factors affecting the selection of each introduced commercialization strategy were identified.

Details

Verlag LAP LAMBERT Academic Publishing
Ersterscheinung 13. Mai 2017
Maße 22 cm x 15 cm x 0.6 cm
Gewicht 149 Gramm
Format Softcover
ISBN-13 9783330089884
Seiten 88