Weitere Formate
Taschenbuch - 9781349361601
69,54 €
Autorenfreundlich Bücher kaufen?!
Beschreibung
This book explores the history, meaning, and sociological implications of awareness campaigns, seeing them as personal displays of compassion in a culture where empathy is a by-word for authenticity. It also highlights how charities use awareness campaigns to reach their audience, and the transformation of charity into a commercial enterprise.
Details
| Verlag | SPRINGER VERLAG GMBH |
| Ersterscheinung | Februar 2008 |
| Maße | 223 mm x 140 mm x 17 mm |
| Gewicht | 354 Gramm |
| Format | Hardcover |
| ISBN-13 | 9780230549210 |
| Seiten | 190 |
Schlagwörter
Bekannt durch
