Public Relations As Panacea To The Kidnapping Menace In Nigeria

Public Relations As Panacea to the Kidnapping Menace in Nigeria sought to appraise the public relations application that could be used to rebrand the image of Nigeria in the face of the incidence of kidnapping. Findings show that, the perception of Nigerians and foreigners in the face of the kidnapping menace has placed the brand Nigeria in a disadvantaged position in the world market. The study shows that Nigerians and indeed the international community are highly aware of the kidnapping menace in the six geo-political zones of the country especially the abduction of the over 200 secondary school girls in Chibok, Borno State. The book shows that the approaches employed by government to curb the kidnapping menace were hardly capable of curbing the menace and giving the country any comparative advantage.