✍️ 🧑‍🦱 💚 Autor:innen verdienen bei uns doppelt. Dank euch haben sie so schon 216.046 € mehr verdient. → Mehr erfahren 💪 📚 🙏

New Taxonomy for Corporate Open Innovation Initiatives

New Taxonomy for Corporate Open Innovation Initiatives

von Tim Blume
Softcover - 9783658273484
53,49 €
  • Versandkostenfrei
Auf meine Merkliste
  • Hinweis: Print on Demand. Lieferbar in 2 Tagen.
  • Lieferzeit nach Versand: ca. 1-2 Tage
  • inkl. MwSt. & Versandkosten (innerhalb Deutschlands)

Autorenfreundlich Bücher kaufen?!

Beschreibung

Academic literature used to lack a taxonomy regarding the types of repeatable structures and approaches that incumbent companies can use in order to deal with frequently business model threatening open innovation developments – threats that are often facilitated by start-up companies. The course of investigation provides a clustering taxonomy for these structures, so-called: corporate open innovation initiatives. Subsequently, the validity is tested by an in-depth analysis of Germany's 500 biggest companies along with 50 biggest banks and 30 biggest insurances. Furthermore, multiple case studies with industry experts show applicable management's best practices. Finally, a management framework is developed, which aims to be a summarizing tool for practitioners and researchers in order to define a suitable corporate strategy for creating an own corporate open innovation initiative.

Best Practices and an Empirical Validation among Germany's 500 Biggest Companies

Details

Verlag Springer Fachmedien Wiesbaden GmbH
Ersterscheinung Juli 2019
Maße 21 cm x 14.8 cm
Gewicht 381 Gramm
Format Softcover
ISBN-13 9783658273484
Auflage 1st ed. 2020
Seiten 277