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Beschreibung
The information contained in this book makes significant contributions to knowledge in the area of how to effectively market high-rise luxury condominiums in middle-income countries, using Sri Lanka as the research setting. A comprehensive model of an effective marketing process has been developed. This model could be used by other luxury condominium developers in Sri Lanka or other middle-income countries to successfully market their projects in the future
Details
| Verlag | LAP LAMBERT Academic Publishing |
| Ersterscheinung | 24. Oktober 2016 |
| Maße | 22 cm x 15 cm x 1.5 cm |
| Gewicht | 364 Gramm |
| Format | Softcover |
| ISBN-13 | 9783659971105 |
| Seiten | 232 |
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