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Beschreibung
Strategic and operational issues are both critical to the management of SMEs. This textbook undertakes a scientific examination of broad topical areas including founding, business development, and ownership transfer, as well as operational implementation in the realms of marketing, human resources, communication, finance, taxes, law, and mediation.
Strategische Aspekte, operative Umsetzung und Best Practice
Details
| Verlag | De Gruyter Oldenbourg |
| Ersterscheinung | 29. Mai 2015 |
| Maße | 24 cm x 17 cm |
| Gewicht | 1124 Gramm |
| Format | Hardcover |
| ISBN-13 | 9783110413922 |
| Auflage | 1. Auflage |
| Seiten | 538 |
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