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Beschreibung
The study of management consultants acceptance of Web analytics technology provided important findings for organizational strategic IT management, management consulting industry, IT solutions vendors, and academia on the phenomenon of technology acceptance in organizational settings. The research study furnished the theoretical framework and recommendations for future research studies to further investigate Web Analytics Technology Acceptance and Usage.
Details
| Verlag | SPS |
| Ersterscheinung | Juni 2015 |
| Maße | 22 cm x 15 cm x 0.9 cm |
| Gewicht | 221 Gramm |
| Format | Softcover |
| ISBN-13 | 9783639764987 |
| Seiten | 136 |
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