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Beschreibung
The development of the information infrastructure of global Internet networks has led to changes in the ways of doing business and the emergence of an electronic market. The Internet has been used as an interactive channel for companies to interact with business partners and customers, which has enabled interactive marketing and direct online sales.The book describes the basics of the modern Internet economy, e-commerce models, the network form of business organization, etc.
Details
| Verlag | LAP LAMBERT Academic Publishing |
| Ersterscheinung | 13. Juli 2021 |
| Maße | 22 cm x 15 cm x 0.8 cm |
| Gewicht | 179 Gramm |
| Format | Softcover |
| ISBN-13 | 9786203929218 |
| Seiten | 108 |
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