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Intercultural Marketing and Communication:

Intercultural Marketing and Communication:

von Maia Ozdemir
Softcover - 9783659759673
76,90 €
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Beschreibung

We live in Globalisation Age in a globalised world. Our living environment consists of a mixture of different cultures, habits, customs and values. Sometimes we may feel disturbance sometimes not. It is a living organism like a forest, continuously growing and adapting to different needs of all its inhabitants. Residential space is one of the most vulnerable to cultural changes aspects of the human life. We must know the cultural differences and learn to live together. The current research investigates housing preferences of people from three different cultural groups.

An Implementation on Housing in Turkey, Czech Republic and Russia

Details

Verlag LAP LAMBERT Academic Publishing
Ersterscheinung 16. Juli 2015
Maße 22 cm x 15 cm x 1.4 cm
Gewicht 340 Gramm
Format Softcover
ISBN-13 9783659759673
Seiten 216

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