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Implementation challenges of mobile commerce in Bangladesh

Implementation challenges of mobile commerce in Bangladesh

von Md. Shahid Hossain
Softcover - 9783659666704
54,90 €
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Beschreibung

Mobile commerce is the extension of e-commerce which works within a mobile device using a mobile network infrastructure. M-commerce is an emerging technology and like e-commerce it has numerous concerns. This research tried to identify the concerns in regards of the implementation of m-commerce in a developing country. The research is conducted using both the primary and the secondary sources. Primary data are collected by using online questionnaires from different stakeholders of m-commerce implementation in Bangladesh. Collected data are analysed with the help of standard statistical software and the results are produced with appropriate tables and graphs. The secondary data are collected through the widespread literature reviews which are taken from books, journals, conference articles, reports and news papers. The results indicate some constructive findings regarding the implementation challenges of mobile commerce within the country. A set of recommendations are given to make the implementation process easy.

Details

Verlag LAP LAMBERT Academic Publishing
Ersterscheinung 12. März 2015
Maße 22 cm x 15 cm x 0.9 cm
Gewicht 203 Gramm
Format Softcover
ISBN-13 9783659666704
Seiten 124