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Government advertising and public policy

Government advertising and public policy

von Noelia Paola Melgar Ramírez
Softcover - 9786207058785
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Beschreibung

The present research, conducted to obtain a master's degree, had the general objective of analyzing how state advertising works in the private and state media in the framework of public policies in Peru in 2018; after the Congress of the Republic approved, that same year, the Law that regulates the Peruvian State's advertising expenditure (Law No. 30793), considered by some as a "gag law".

The importance of government advertising in the media

Details

Verlag Our Knowledge Publishing
Ersterscheinung Januar 2024
Maße 22 cm x 15 cm x 0.5 cm
Gewicht 125 Gramm
Format Softcover
ISBN-13 9786207058785
Seiten 72

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