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Enhancing Sales Force (Insurance)

Enhancing Sales Force (Insurance)

von Victor Odhiambo Athing
Softcover - 9786139845699
35,90 €
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Beschreibung

This book attempts to show the effects of customer relationship management (CRM) on sales force performance among insurance firms especially in Eldoret Town, Kenya. It undertook to establish the relationship between customer prospecting, customer relations on sales force performance and understanding customer expectations. This is a book based on primary research. This book will prove useful to Policy Makers, Academia, Researchers, and those Practicing Customer Relationship Management in day to day activities.

Customer Relationship Management

Details

Verlag LAP LAMBERT Academic Publishing
Ersterscheinung 12. Juni 2018
Maße 22 cm x 15 cm x 0.6 cm
Gewicht 143 Gramm
Format Softcover
ISBN-13 9786139845699
Seiten 84