ECONOMICS FOR MANAGERS

The book is lucid in presentation keeping in view of the postgraduate students. More graphical illustrations have been included with the clear and crisp explanation to make the students to understand and appreciate the concepts and theories at ease. The book aims at providing the relevant concepts to the students of commerce and management to take vital decisions in the new economic era that has been unleashed by the economic reforms. Self-motivation and forward planning would make an ordinary student into entrepreneur of excellence. This book would provide the relevant tools for the successful running of a firm. Business Economics is a fascinating field of study which is often used as tool kit for the issues faced in the business. This book is primarily meant for the undergraduate students of Commerce, Management and Economics to keep abreast of them the concepts and theories in an intelligible and comprehensive way. A question bank section has been added for making the students ready for the examinations. Further it has covered the latest trends in economic and business environment influencing the business decisions of a manager.