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Beschreibung
Filling a gap in existing literature on revenue management systems, this book explores the use of business strategies which are specifically designed to have a positive impact on economic and financial efficiency. Focussing on services within the tourism industry, the author takes a new approach and identifies dynamic pricing and service differentiation as key components of strategic management. Providing fresh insights into an ever-expanding sector, this book will be a useful tool for those studying business strategy and management, as well as value creation theory, as it ultimately presents an integrated business management model which will ensure sustainability.
Capocchi, A: Economic Value and Revenue Management Systems
Details
| Verlag | Springer-Verlag GmbH |
| Ersterscheinung | Januar 2019 |
| Maße | 21.6 cm x 15.3 cm x 1.7 cm |
| Gewicht | 423 Gramm |
| Format | Hardcover |
| ISBN-13 | 9783030024161 |
| Seiten | 214 |