ECO-TOURISM PROJECTS IN KERALA

Tourism is becoming a flourishing industry with immense growth potential. It is one of the most important social and economic activities of today¿s world. Ecotourism is a novel concept in the tourism industry. Within the domain of international tourism, ecotourism is a rapidly growing segment. Ecotourism can be highly differentiated from nature tourism by its accentuation of education, conservation, responsible travel, and dynamic community involvement. Ecotourism offers enormous potential for utilizing natural resources like landscapes, mountains, beaches, rivers, etc. Moreover, it augments value to a multitude of man-made attractions such as forts, monuments, and palaces, and to some unique rural and city environments. The researcher has undertaken the study for analyzing the projects of ecotourism in the Kollam District of Kerala.