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Dutch and Mexican SMEs compared in terms of strategy

Dutch and Mexican SMEs compared in terms of strategy

von Friso van den Broek
Softcover - 9783659434471
19,90 €
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Beschreibung

Multiple Dutch companies have faced negative turnover rates due to a poor business climate. Saturated markets have forced companies to adjust their business strategies in order to survive. On the other hand, Mexico sees positive economic growth and the number of international companies that are willing to invest in Mexico is increasing. For this reason a comparative analysis is provided, which an insight into both economies. The reader will develop valuable insights into the understanding of strategic differences between SMEs in both countries. Both countries could benefit from the knowledge gained by the conduction of interviews, used for the completion of this book.

Details

Verlag LAP LAMBERT Academic Publishing
Ersterscheinung 25. Juli 2013
Maße 22 cm x 15 cm x 0.6 cm
Gewicht 137 Gramm
Format Softcover
ISBN-13 9783659434471
Seiten 80

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