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Digital Political Marketing

Digital Political Marketing

von Adilson Tavares Semedo
Softcover - 9786207495474
35,90 €
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Beschreibung

The main focus of this study is to analyze the process of Digital Political Marketing as a strategic tool to persuade voters in the 2016 legislative elections in Cape Verde. The aim of this work is to assess whether Digital Political Marketing will strategically influence voters in their decision to vote in the legislative elections. Analyze, through the speeches of the parties, the themes most addressed during the electoral campaigns. Assess the extent to which the jingles / slogans had an impact on voters' voting intentions.

Legislative elections in Cape Verde 2016

Details

Verlag Our Knowledge Publishing
Ersterscheinung April 2024
Maße 22 cm x 15 cm x 0.4 cm
Gewicht 96 Gramm
Format Softcover
ISBN-13 9786207495474
Seiten 52

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