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Demand Fulfillment in Multi-Stage Customer Hierarchies

Demand Fulfillment in Multi-Stage Customer Hierarchies

von Sebastian Vogel
Softcover - 9783658028633
53,49 €
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Beschreibung

This book extends the existing demand fulfillment research by considering multi-stage customer hierarchies. Basis is a two-step allocation and consumption planning procedure. In the existing literature, it is assumed that the customer segments are ‘flat’. This means they can be sorted easily during the allocation planning step by a single central planner in decreasing order of profitability. In the subsequent consumption planning phase, if order requests differ in terms of profit margins, companies can render prioritized service in real time to their most profitable customers by consuming the reserved quotas.

Details

Verlag Springer Fachmedien Wiesbaden GmbH
Ersterscheinung 16. August 2013
Maße 21 cm x 14.8 cm
Gewicht 516 Gramm
Format Softcover
ISBN-13 9783658028633
Seiten 377

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