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Culture as Business: A Cultural Study of the Lady Gaga Phenomena

Culture as Business: A Cultural Study of the Lady Gaga Phenomena

von Changfei Chen
Softcover - 9783659531873
61,90 €
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Beschreibung

"Her star image is the terrain for a struggle over the contested meanings of gender. Related to the theory of gender performance,her androgynous behaviors and gender performances are conducted mainly through the resourceful use of her body, in order to draw the attention of the media and audience." In this book, with the methodology of case study and theories of contemporary western cultural studies, the author critically analyzes the background, the nature and the effects of the Lady Gaga phenomena, explains how Lady Gaga manages to turn her cultural recognition into a business and unveils the popular cultural mechanisms and implications of the phenomena.

Details

Verlag LAP LAMBERT Academic Publishing
Ersterscheinung 19. Mai 2014
Maße 22 cm x 15 cm x 0.9 cm
Gewicht 215 Gramm
Format Softcover
ISBN-13 9783659531873
Seiten 132

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