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Competitive Differentiation within the Shipbuilding Industry

von Christopher Sauerhoff
Softcover - 9783658140731
106,99 €
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Hardcover - 9783658058036
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Hardcover - 9783658058036
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Beschreibung

European shipyards face a rising competition in the global market. Christopher Sauerhoff investigates such aspects as a shipyard’s market expertise, its practical experiences and its cooperative activities. He analyzes whether there is a relationship between each of these aspects and those resources and capabilities constituting the basis for a shipyard’s competence in the field of services. The author conducts focused interviews with 26 experts from the shipbuilding industry. Based on the findings of the interviews, he subsequently carries out an international survey addressed to shipyards’ management representatives. The results indicate that there is the chance for European shipyards to improve their position in the global shipbuilding industry by offering not only customized high-tech ships of best quality, but also technical service packages and therewith adding further value for their customers.

The Importance of Competence in the Field of Services

The Importance of Competence in the Field of Services

Details

Verlag Springer Fachmedien Wiesbaden GmbH
Ersterscheinung 23. August 2016
Maße 21 cm x 14.8 cm
Gewicht 336 Gramm
Format Softcover
ISBN-13 9783658140731
Auflage Softcover reprint of the original 1st ed. 2014
Seiten 232

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