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Hardcover - 9783031456008
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Beschreibung
This book presents selected contributions to the International Scientific-Practical Conference 2022 (ISCP 2022) organized by East European University (Georgia) and E-Commerce Institute (Germany). It discusses the possibilities of digital management under current conditions, highlights recent technological advances, and addresses further marketing perspectives. The topics covered include digitalization, digital transformation, e-commerce, artificial intelligence, big data, blockchain, online marketing, the transformation of small and medium-sized businesses, digital law, digital social innovation, and digital ethics.
Proceedings of the International Scientific-Practical Conference (ISPC 2022)
Proceedings of the International Scientific-Practical Conference (ISPC 2022)
Details
| Verlag | Springer International Publishing |
| Ersterscheinung | 30. November 2024 |
| Maße | 23.5 cm x 15.5 cm |
| Gewicht | 406 Gramm |
| Format | Softcover |
| ISBN-13 | 9783031456039 |
| Seiten | 250 |
Schlagwörter
Computer-Anwendungen in den Sozial- und Verhaltenswissenschaften, e-Commerce and e-Business, E-Commerce: geschäftliche Aspekte, Entrepreneurship, Ethics of Technology, Ethik und Moralphilosophie, IT in Business, Unternehmensanwendungen, Unternehmertum / Start-ups, Wirtschaftsmathematik und -informatik - IT-Management
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