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Beschreibung
Scientific Essay from the year 2010 in the subject Business economics - Offline Marketing and Online Marketing, grade: 2,0, Griffith University, language: English, abstract: This assignment deals with corporate communication, corporate identity, corporate image, and corporate social responsibility. The assignment provides a lot of theory but also analyses the corporate communication, identity, image and CSR of BMW.
Details
| Verlag | GRIN Verlag |
| Ersterscheinung | 17. August 2013 |
| Maße | 21 cm x 14.8 cm x 0.2 cm |
| Gewicht | 40 Gramm |
| Format | Softcover |
| ISBN-13 | 9783656482536 |
| Auflage | 2. Auflage |
| Seiten | 16 |
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