BASIC RESEARCH METHODOLOGY

This book was crafted based on many years of management experience, learning, teaching, research and community service. Of great value is the author¿s experience through over 150 scholarly scientific publications. The text is not made with any particular discipline or subject area in mind, but to assist students, scholars and the general public in successful research exercise. Research can be described as the scientific process of arriving at dependable solutions to various human problems through rigorous and systematic collection, analysis and interpretation of data. Generally speaking, scientific research attempts to discover important relationships existing among variables. Research aims also at finding the proper conditions under which a certain phenomenon of interest occurs and the conditions under which it does not occur in what could appear to be similar or related circumstances. The scientific research approach heavily relies on the observation and methods employed in generating data.