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Softcover - 9783319877037
246,09 €
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Beschreibung
This volume provides the latest outcomes of augmented reality (AR) and virtual reality (VR) research conducted in various industries. It reveals how AR and VR are currently changing the business landscape, and how new innovations provide opportunities for businesses to offer their customers unique services and experiences.
Collecting the proceedings of the International AR & VR Conference held in Manchester, UK, in February 2017, the book advances the state of the art in AR and VR technologies and their applications in various industries such as tourism, hospitality, events, fashion, entertainment, retail, education and the gaming industry. The papers presented here cover the most significant topics within the field of AR and VR for both researchers and practitioners, approaching them from a business and management perspective.Empowering Human, Place and Business
Empowering Human, Place and Business
Details
| Verlag | Springer International Publishing |
| Ersterscheinung | 14. September 2017 |
| Maße | 23.5 cm x 15.5 cm |
| Gewicht | 758 Gramm |
| Format | Hardcover |
| ISBN-13 | 9783319640266 |
| Auflage | 1st ed. 2018 |
| Seiten | 384 |
Schlagwörter
Computer Application in Social and Behavioral Sciences, Computer Communication Networks, Computer-Anwendungen in den Sozial- und Verhaltenswissenschaften, Computer-Anwendungen in Kunst und Geisteswissenschaften, Digital Humanities, Gastgewerbe - Sport- - Freizeit- und Tourismusindustrie, IT in Business, IT Operations, Netzwerk-Hardware, Tourism Management, Unternehmensanwendungen, Wirtschaftsmathematik und -informatik - IT-Management
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