Attitudes & Motivations of Nature Tourism

Studies on people's attitudes and behaviour towards the environment in the context of tourism in general and nature tourism in particular have become very important in recent years. However, few researchers have investigated the link between environmental attitudes towards nature and their motivation to travel. In our study, we try to clarify the nature of the environmental attitude-motivation relationship. In order to collect the necessary data for the present study, the Kuriat Islands, located in the East-North-East of Monastir - Tunisia covering about 100 ha, was chosen as the field of application. In order to shed more light on the links that can be established between environmental attitudes and travel motivations to Kuriat Islands, we interviewed 154 participants through the mobilisation of the revised New Ecological Paradigm scale. Initial results indicated that the overwhelming majority of respondents have more committed attitudes towards the environment.