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A Study On Acceptability Of Social Media And Branding In Pune Industry

A Study On Acceptability Of Social Media And Branding In Pune Industry

von Saikrishna Mudaliar
Softcover - 9783659520242
54,90 €
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Beschreibung

Worldwide marketers have accepted social media and branding as a marketing tool. Where as in India, mostly the traditional approach of marketing is used. To see how Pune market reacts to consider branding and social media marketing as their marketing tool, I did this research. I had targeted many IT and Non-IT companies in Pune and asked their decision makers whether they would include social media and branding to promote their products or services.

Details

Verlag LAP LAMBERT Academic Publishing
Ersterscheinung 31. Januar 2014
Maße 22 cm x 15 cm x 0.7 cm
Gewicht 155 Gramm
Format Softcover
ISBN-13 9783659520242
Seiten 92

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