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What's in it for me?

What's in it for me?

von Judith Verhoeven-Zengers
Softcover - 9783838378688
49,00 €
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Beschreibung

This research shows the motivation for companies in the palm-oil industry to implement environmental responsible activities and to cooperate with their competitors. In most markets companies pursue those activities in order to reduce cost, differentiate, promote new regulation, prevent new regulation, manage the risk of reputation loss or to improve one's reputation. But what's really in it for them? Can they remain or improve their competitive advantage while implementing those environmental responsible activities?

Working with competitors in the palm-oil industry: To improve environmental sustainability and competitive advantage?

Details

Verlag LAP LAMBERT Academic Publishing
Ersterscheinung 25. Juni 2010
Maße 22 cm x 15 cm x 0.5 cm
Gewicht 131 Gramm
Format Softcover
ISBN-13 9783838378688
Seiten 76