Web Usage Mining of Hidden Knowledge Using Server Log Files

Due to the hugeness of information available on the World Wide Web (WWW), extracting novel and useful knowledge from the web has gained significant attention among researchers in web mining. This type of mining has been used in three particular ways, web content mining, web structure mining, web usage mining. This paper is related to web usage mining by using the association rules and suggested algorithms to extract hidden knowledge in the log file. Extracting these types of knowledge required many of KDD steps such as preprocessing, pattern discovery, and pattern analysis. After that, the developed Apriori algorithm is adopted to mine the association rules from frequent pages or frequent IPs. The approach discussed in this paper, helps the system administrator and web designers to improve their web site design and helps to improve their website usability and visitor¿s browsing experience by determining related link connections in the website.