Weitere Formate
Softcover - 9783658370190
85,59 €
Autorenfreundlich Bücher kaufen?!
Beschreibung
This book provides important guidelines for the digital transformation process and shows how established companies in particular can use digitization for their strategic further development. It highlights developments in IT and data management, supported by AI, and analyzes how marketing, sales, HR, the corporate organization and controlling must be transformed in the digital age in order to take advantage of these new opportunities as early and comprehensively as possible. The tools offered in this book will support companies in actively shaping the change.
Leadership, Business Models, Technologies and Change
Leadership, Business Models, Technologies and Change
Details
| Verlag | Springer Fachmedien Wiesbaden GmbH |
| Ersterscheinung | 14. Mai 2022 |
| Maße | 23.5 cm x 15.5 cm |
| Gewicht | 1033 Gramm |
| Format | Hardcover |
| ISBN-13 | 9783658370169 |
| Seiten | 561 |
Schlagwörter
Business Strategy and Leadership, Computer-Anwendungen in den Sozial- und Verhaltenswissenschaften, e-Commerce and e-Business, E-Commerce: geschäftliche Aspekte, Innovation and Technology Management, IT in Business, Management: Innovation, Organisationstheorie und -verhalten, Organization, Strategisches Management, Unternehmensanwendungen, Wirtschaftsmathematik und -informatik - IT-Management
Herstellerinformationen
Bekannt durch
