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Beschreibung
This seminal book has revolutionised the field of international business. Presenting the core theory of the multinational enterprise based on the internalisation of imperfect markets and the minimisation of location costs, The Future of Multinational Enterprise has inspired both theoretical and empirical research on the global economy. In addition it has influenced company strategy and economic policy at local, national, regional and international levels. Its insights into company strategy and global policy remain compelling.
Details
| Verlag | Palgrave Macmillan UK |
| Ersterscheinung | 10. Mai 2002 |
| Maße | 21.6 cm x 14 cm |
| Gewicht | 182 Gramm |
| Format | Softcover |
| ISBN-13 | 9781349508433 |
| Auflage | Softcover reprint of the original 1st ed. 2002 |
| Seiten | 116 |