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Beschreibung
Today's consumers prefer the advantages of access over the hassles of ownership. It's not just internet services like Netflix and Spotify; even industrial firms like GE and Caterpillar are reinventing themselves as solutions providers. Whether you sell software, clothes, insurance, or industrial machines, you need to master the transition to the subscription model.
Why the Subscription Model Will Be Your Company's Future-and What to Do About It
Details
| Verlag | Penguin Books Ltd (UK) |
| Ersterscheinung | 07. Juni 2018 |
| Maße | 23.3 cm x 15.1 cm x 2.2 cm |
| Gewicht | 321 Gramm |
| Format | Softcover |
| ISBN-13 | 9780241363669 |
| Seiten | 256 |