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Beschreibung
Stefan Mohr analyzes the product portfolios of several food retailers in a regional market using regression models and hypothesis testing. On this basis, he develops a store performance optimization model that enables store managers to understand the key drivers of supply chain costs and provides a concept allowing to enhance the performance of their portfolio in a hybrid way, i.e. reduce costs and increase sales.
Demand and supply side implications
Details
| Verlag | Deutscher Universitätsverlag |
| Ersterscheinung | 29. Mai 2002 |
| Maße | 23.5 cm x 15.5 cm |
| Gewicht | 458 Gramm |
| Format | Softcover |
| ISBN-13 | 9783824476183 |
| Auflage | 2002 |
| Seiten | 277 |