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Prospects of Internet Banking in India with emphasis to Gujarat State

Prospects of Internet Banking in India with emphasis to Gujarat State

von Rajesh Ganatra und Vasudev Modi
Softcover - 9783659744013
71,90 €
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Beschreibung

The banking industry in India is facing unprecedented competition and due to that Internet Banking is high in demand today. The study tried to focus on Analysis and Research of perceptions, behavioural intentions and satisfaction regarding the usage of internet banking which indicates prospectiveness of internet banking of 2000 customers across major cities of Gujarat.The study focused on how there can be increase in the number of e-customers for banks and in turn maximizing the profitability for the banks.

Details

Verlag LAP LAMBERT Academic Publishing
Ersterscheinung 22. Juni 2015
Maße 22 cm x 15 cm x 1.3 cm
Gewicht 316 Gramm
Format Softcover
ISBN-13 9783659744013
Seiten 200

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