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Beschreibung
The book is intended to add to the knowledge about online retail. Various issues and Challenges involved in online retail and how does it impact the behavior of the consumer? It discusses the shift of consumers from Brick and Mortar Retail to online retail specifically in the National Capital region in India and explores the factors that derive the customers towards online retail along with the factor that stops the customer to shift to online retail.
Details
| Verlag | LAP LAMBERT Academic Publishing |
| Ersterscheinung | 03. Februar 2021 |
| Maße | 22 cm x 15 cm x 1 cm |
| Gewicht | 250 Gramm |
| Format | Softcover |
| ISBN-13 | 9786203307177 |
| Seiten | 156 |
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