Globalisation and its Impact on Indian Culture

There is no question that Globalisation is a continues process and is considered to be the integral part of economic growth of any country. Now-a-days Indian companies are rapidly growing in different part of the world and gradually becoming one of the major stakeholders in globalised industrial arena. On the other way round, lots of company has also ventured the Indian market and still that process is going on. They are not only playing a pivotal role to strengthen the technology and economy but also promoting the cultural exchange amongst the various countries in the world. This book will provide a macro review about the cultural impact of globalization in diversified area in India. The entire shape has been given with the help of secondary study and followed by necessary analysis. This book will offer rational and satisfactory readings to the students are engaged in social science faculty specifically in the area social cultural change, institutional change and social structural change.It will also provide enormous help to professionals of other related fields.