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Beschreibung
Gender is an organising social category and notions of femininity, as well as masculinity, are fundamental to possibilities and/or impossibilities inherent in the social world. In Nigeria, television is a major tool for (re-)enforcing social codes that perpetuate gender stereotypes which undermine the evolving dynamics of the Nigerian woman.This book does not only aim to uncover how television commercials perpetuate these sex-role stereotypes of 'traditional' and 'modern' Nigerian women but also challenge the advertising industry in Nigeria for a radical rethink of the feminine construction.
Details
| Verlag | LAP LAMBERT Academic Publishing |
| Ersterscheinung | 26. März 2018 |
| Maße | 22 cm x 15 cm x 0.5 cm |
| Gewicht | 113 Gramm |
| Format | Softcover |
| ISBN-13 | 9786139580415 |
| Seiten | 64 |
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