Employees' Perspective Towards Innovation

The Indian Automobile industry is developing rapidly and successfully worldwide and has positioned better in the global race. Auto component suppliers and accessories have niched an exclusive status in the industrial segment. Though, the Auto industry is performing and getting benefitted the Auto component sector needs more upliftment to sustain the highly Dynamic Environment. Knowing the importance of the Automotive SME sector, it is essential to ensure that India remain competitive globally and nationally. One of the prime determinants for SMEs¿ competitiveness is innovation. SMEs that innovate with internal efforts must be supported with better HR Strategy to support their product development employees with a conducive atmosphere for innovation. The HR Managers in these SMEs have to strategically think to enhance and bring a conducive environment for building, developing and sustaining innovation for employees involved in the ¿product development & designing¿. The book explores on the HR strategies that would in-turn help these Automotive SMEs to sustain in the highly Dynamic environment.