BIG DATA ANALYTICS

Big Data Analytics (BDA) is a rapidly evolving field that finds applications in many areas such as healthcare, medicine, advertising, marketing, and sales. This book dwells on all the aspects of Big Data Analytics and covers the subject in its entirety. It comprises several illustrations, sample codes, case studies and real-life analytics of datasets such as toys, chocolates, cars, and student¿s GPAs. The book will serve the interests of undergraduate and post graduate students of computer science and engineering, information technology, and related disciplines.Big data management is one of the major challenges facing business, industry and not-for-profit organizations. Data sets such as customer transactions for a mega-retailer, weather patterns monitored by meteorologists, or social network activity can quickly outpace the capacity of traditional data management tools. If you need to develop or manage big data solutions, you'll appreciate how these four experts define, explain and guide you through this new and often confusing concept. You'll learn what it is, why it matters and how to choose and implement solutions that work.