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Acceptance and Resistance of Innovative Technologies

Acceptance and Resistance of Innovative Technologies

von Jan-Lukas Selter
Softcover - 9783658485931
106,99 €
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Beschreibung

The book examines the adoption of different innovative technologies and explores the behavioral intention of both consumers and companies of using these technologies. Both determinants of acceptance and resistance of technology are considered by referring to the Unified Theory of Acceptance and Use of Technology and the Innovation Resistance Theory. The six essays in this publication relate to six innovative technologies and approaches. This entails an examination of technologies that either involve ethical challenges or are designed with the objective of achieving (ecological) sustainability.

Investigating the Acceptance and Resistance of Innovative Technologies with a Focus on Ethics and Sustainability

Details

Verlag Springer Fachmedien Wiesbaden GmbH
Ersterscheinung 12. Juni 2025
Maße 21 cm x 14.8 cm
Gewicht 331 Gramm
Format Softcover
ISBN-13 9783658485931
Seiten 236

Schlagwörter

Innovation and Technology Management, Management: Innovation, Marketing, Marketing und Vertrieb, Philosophie, Philosophy of Technology, Technologie - allgemein

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