{"product_id":"zur-begrundung-einer-ubernahme-ethischer-verantwortung-in-unternehmen-moralische-okonomische-und-institutionelle-einsichten-von-marlene-speth","title":"Zur Begründung einer Übernahme ethischer Verantwortung in Unternehmen","description":"\u003cp\u003eSeminar paper from the year 2008 in the subject Business economics - Business Ethics, Corporate Ethics, grade: 2,3, Friedrich-Alexander University Erlangen-Nuremberg, course: Unternehmensethik, language: English, abstract: In the past few years, business ethics has emerged as a broad and important\u003c\/p\u003e\u003cp\u003econcept, universities are offering seminars, corporations are sending their managers\u003c\/p\u003e\u003cp\u003eon trainings, and an enormous literature body seems to be emerging out of nowhere.\u003c\/p\u003e\u003cp\u003eIn contrast to this movement, the ¿globalization bible¿, the novel NoLogo written by\u003c\/p\u003e\u003cp\u003ejournalist Naomi Klein draws a different picture: it accuses companies and CEOs of\u003c\/p\u003e\u003cp\u003eantisocial behaviour. Consumer capitalism on the one hand and at the same time\u003c\/p\u003e\u003cp\u003earticles about sweatshops, bad working conditions, and ¿famous¿ names like the\u003c\/p\u003e\u003cp\u003eBrent Spar platform, Sao Wiwa and Shell, and Nike sweatshops support the negative\u003c\/p\u003e\u003cp\u003eimage of MNCs.\u003c\/p\u003e\u003cp\u003eIn the following I would therefore like to examine why certain corporations seem to\u003c\/p\u003e\u003cp\u003etake on corporate responsibility while others, as stated in Klein¿s novel, act as ¿the big\u003c\/p\u003e\u003cp\u003ebrand bullies¿. I seek to answer in this paper why business ethics as a concept is not\u003c\/p\u003e\u003cp\u003ean oxymoron (cp. Collins 1994) per se and why in the words of John L. Campbell\u003c\/p\u003e\u003cp\u003e¿given the incentives for maximizing profit and shareholder value, let alone acting\u003c\/p\u003e\u003cp\u003eopportunistically, why would a corporation ever act in socially responsible ways, even\u003c\/p\u003e\u003cp\u003eat the most minimal level¿ (947).\u003c\/p\u003e\u003cp\u003eIn general, there are three main approaches to the grounds of acting socially\u003c\/p\u003e\u003cp\u003eresponsible: there are moral reasons, economic reasons and institutional reasons.\u003c\/p\u003e\u003cp\u003eFirst of all I would like to start by giving some theoretical basics. Subsequently moral,\u003c\/p\u003e\u003cp\u003eeconomic and institutional theories as an explanation for the implementation of\u003c\/p\u003e\u003cp\u003ebusiness ethics will be examined. Because each of these three parts is considered\u003c\/p\u003e\u003cp\u003eequally important they will all be covered, but concessions need to be made due to\u003c\/p\u003e\u003cp\u003ethe enormous width of the topic. I would then like to come up with a diagnosis and\u003c\/p\u003e\u003cp\u003epossible topics to ¿walk the talk¿ and finally draw a conclusion.\u003c\/p\u003e\u003cdiv class=\"aw-variant-hidden-subtitle-div\" id=\"aw-variant-subtitle-9783640182343\"\u003e\u003ch3\u003eMoralische, ökonomische und institutionelle Einsichten\u003c\/h3\u003e\u003c\/div\u003e","brand":"Libri","offers":[{"title":"Softcover - 9783640182343","offer_id":39440652304477,"sku":"9783640182343","price":18.95,"currency_code":"EUR","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0940\/0622\/files\/73461_36b0a915-8965-43c2-a200-6c3bd4bc7d0a.jpg?v=1787894374","url":"https:\/\/shop.autorenwelt.de\/products\/zur-begrundung-einer-ubernahme-ethischer-verantwortung-in-unternehmen-moralische-okonomische-und-institutionelle-einsichten-von-marlene-speth","provider":"Autorenwelt Shop","version":"1.0","type":"link"}