{"product_id":"which4words-von-fiona-talbot-und-alexander-talbot","title":"which4words","description":"\n                                \n                \u003cp\u003eThe written word has always been our major entry point into the world of business. But with the increasing influence of AI and the ever-growing flow of global communications, the way we write must be more purposeful, impactful, efficient and effective than ever before.\u003c\/p\u003e\n                                \n                \n                \u003cp\u003e\n                                        Best-selling Business English author Fiona Talbot \u0026amp; global business expert Alexander Talbot join forces to introduce the unique \n                    \n                    \u003cstrong\u003e\n                                                \n                        \u003cem\u003ewhich4words\u003c\/em\u003e\n                                            \n                    \u003c\/strong\u003e\n                                         system to help you successfully navigate the challenges of business writing. In a world where a winning communication skillset demands you become technician, creative, marketer, influencer and project manager, \n                    \n                    \u003cstrong\u003e\n                                                \n                        \u003cem\u003ewhich4words\u003c\/em\u003e\n                                            \n                    \u003c\/strong\u003e\n                                         provides ground-breaking prompts that give guidance for every writing task and can be tailored for YOU and your communication needs:\n                \n                \u003c\/p\u003e\n                                \n                \n                \u003cp\u003e•            Encourages you retain, harness and indeed celebrate the human touch so vital to many writing tasks\u003c\/p\u003e\n                                \n                \n                \u003cp\u003e•            Helps you get to the point swiftly and effectively for maximum impact\u003c\/p\u003e\n                                \n                \n                \u003cp\u003e•            Provides the tools to cut through the noise and stand out in an increasingly digital age\u003c\/p\u003e\n                                \n                \n                \u003cp\u003eRediscover the basics, find your personal voice, understand helpful tools and explore the impact – both positive and negative – of technology and AI. This book is your pathway to becoming the best communicator you can be.\u003c\/p\u003e\n                                \n                \n                \u003cp\u003e \u003c\/p\u003e\n                            \n            \u003cdiv class=\"aw-variant-hidden-subtitle-div\" id=\"aw-variant-subtitle-9783119144438\"\u003e\u003ch3\u003eBusiness Writing for Humans\u003c\/h3\u003e\u003c\/div\u003e","brand":"Autorenwelt Shop","offers":[{"title":"Softcover - 9783119144438","offer_id":57286629785925,"sku":"9783119144438","price":15.95,"currency_code":"EUR","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0940\/0622\/files\/4a394ff5-5a28-4c49-aa69-0e806bbb24bb.jpg?v=1782016965","url":"https:\/\/shop.autorenwelt.de\/products\/which4words-von-fiona-talbot-und-alexander-talbot","provider":"Autorenwelt Shop","version":"1.0","type":"link"}