{"product_id":"theory-and-applications-of-consumer-search-models-von-ian-mccarthy","title":"Theory and Applications of Consumer Search Models","description":"\u003cp\u003eA natural result for homogeneous good markets is  that competition will drive all firms to charge the  same price, but substantial empirical evidence  rejects this condition. Consumer search models  provide a theoretical explanation for these  phenomena. This manuscript extends the consumer  search literature with an analysis of the effects of  advertising on consumer search behavior and welfare,  as well as an empirical analysis of the role of  search costs in Medicare beneficiaries'' health plan  choices. The author utilizes a wide range of  modeling tools, including a theoretical consumer  search model, a computer-simulated sequential search  model using Genetic Algorithms, and an empirical  application using a Multinomial Probit Model in a  Bayesian framework. The analyis is intended for  Economists or other researchers with interests in  applied consumer search and advertising.\u003c\/p\u003e\u003cdiv class=\"aw-variant-hidden-subtitle-div\" id=\"aw-variant-subtitle-9783838325484\"\u003e\u003ch3\u003eAnalyses of Advertising, Price Controls, and Health Plan Choice\u003c\/h3\u003e\u003c\/div\u003e","brand":"Autorenwelt Shop","offers":[{"title":"Softcover - 9783838325484","offer_id":39498913775709,"sku":"9783838325484","price":59.0,"currency_code":"EUR","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0940\/0622\/files\/14b135c6-5b14-471a-952e-a40d3ccfc5fb.jpg?v=1757046370","url":"https:\/\/shop.autorenwelt.de\/products\/theory-and-applications-of-consumer-search-models-von-ian-mccarthy","provider":"Autorenwelt Shop","version":"1.0","type":"link"}