{"product_id":"the-limits-to-globalization-and-the-regional-strategies-of-multinational-enterprises-von-undefined","title":"The Limits to Globalization and the Regional Strategies of Multinational Enterprises","description":"The papers in this Special Issue show that a new theory of international management built to explain regional-level strategy and structure is required. Internationalization is a well-understood concept at the macro-level: it refers to the increasing economic interdependence among nations. Unfortunately, in the past two decades, many authors from academia and the public policy sphere have made a conceptual quantum leap, equating internationalization with globalization, i.e., the idea that the world is a fully integrated market place. The problem with such a perspective on globalization is that it assumes away the necessity of selectivity in internationalization. Such selectivity is to some extent introduced at the macro-level, but even more importantly, selectivity in internationalization is mainly a firm-driven phenomenon.\u003cdiv class=\"aw-variant-hidden-subtitle-div\" id=\"aw-variant-subtitle-9783409142403\"\u003e\u003ch3\u003e\u003c\/h3\u003e\u003c\/div\u003e","brand":"Autorenwelt Shop","offers":[{"title":"Softcover - 9783409142403","offer_id":49592546427205,"sku":"9783409142403","price":53.49,"currency_code":"EUR","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0940\/0622\/files\/e63d2ee9-514e-484d-8f94-6cfd551cb78a.jpg?v=1775798486","url":"https:\/\/shop.autorenwelt.de\/products\/the-limits-to-globalization-and-the-regional-strategies-of-multinational-enterprises-von-undefined","provider":"Autorenwelt Shop","version":"1.0","type":"link"}